CRM Retention Specialist

• Launch player communications according to the approved Promo Plan
• Set up and manage campaigns across Email, Push, In-App, Inbox, and other available communication channels
• Configure automated campaigns, triggered communications, and player communication journeys
• Set up transactional communications
• Configure bonuses independently based on predefined terms and conditions, including free spins, deposit bonuses, and wagering requirements
• Coordinate copywriting requests with the Content Team and design requests with the Design Team
• Create, manage, and update tasks in the Task Manager, ensuring accurate statuses and adherence to deadlines
• Perform basic quality assurance checks before campaign launches to ensure correct content, settings, targeting, and bonus conditions
• Monitor campaign performance metrics, including open rates, CTR, conversions, and deposits
• Support retention and reactivation activities throughout the player lifecycle, including onboarding, retention, and win-back campaigns
• Maintain accurate campaign configurations and follow established CRM processes

• 2+ years of experience as a CRM Specialist, Retention Specialist, or in a similar role, preferably in iGaming
• Hands-on experience with CRM platforms such as Customer.io, Braze, Optimove, Smartico, or similar tools
• Experience launching communications across Email, Push, In-App, Inbox, or other CRM channels
• Practical experience configuring triggered communications and automated campaign journeys
• Understanding of the player lifecycle, including onboarding, retention, reactivation, and win-back
• Experience configuring bonuses based on predefined conditions, including free spins, deposit bonuses, and wagering requirements
• Basic HTML knowledge for editing email templates and experience with block-based email builders
• Understanding of campaign performance metrics, including open rates, CTR, conversions, and deposits
• Strong attention to detail and experience performing QA before campaign launches
• Experience working with task management tools such as Jira, ClickUp, or similar platforms
• Ability to manage multiple tasks, prioritize workload, and meet deadlines

• Freedom to choose where to work: work from anywhere in the world with the freedom of remote options.
• Flexibility: enjoy flexible working hours that let you balance your personal and professional life while staying focused on delivering great results.
• Corporate English speaking club: improve your English proficiency with regular practice and expert guidance.
• A Culture That Cares: thrive in a friendly environment where a strong corporate culture builds connections, drives innovation, and makes you feel truly valued.
• Accelerate Your Growth: seize career advancement opportunities in a rapidly expanding marketing company. As the company scales, so will your professional journey.