Associate Director – Field Marketing

• Report to the Head of Marketing and sit on the Marketing leadership team
• Lead three regional field marketers covering US Mid-Market, APAC/EMEA Mid-Market, and Startup/SMB programs
• Own GRC Hub and Secure Circle, Sprinto’s CISO peer group
• Bring field programs into the broader ABM motion
• Own global field strategy and pipeline across the US, EMEA, and APAC
• Build annual and quarterly plans aligned with regional sales priorities
• Own sourced and influenced pipeline, budgets, and ROI
• Run conferences, executive dinners, roundtables, and partner-led experiences
• Align with Sales and SDRs on target accounts, meetings, outreach, follow-up, and nurture
• Create community programming that builds membership, engagement, and pipeline
• Coach three regional field marketers and own hiring and headcount planning
• Build reusable execution and reporting playbooks
• Manage vendors and agencies
• Partner with Product Marketing, Marketing Operations, and Finance
• Test new markets, formats, gifting, and activations
• Use AI to improve research, targeting, content, and reporting
• Turn successful experiments into repeatable programs

• 8–12 years in B2B marketing
• 5+ years in SaaS field or regional marketing
• 3+ years managing field marketers
• Experience building and leading field marketing teams
• Experience owning multi-region budgets and pipeline targets
• Ability to demonstrate program ROI
• Comfortable building analysis in HubSpot
• Experience running programs in at least two of the US, UK/Europe, Middle East, or India/APAC
• Experience reaching startup/SMB buyers and mid-market or enterprise security, IT, or GRC leaders
• Strong partnerships with Sales, SDRs, and Partners
• Comfortable hosting senior executives and presenting to leadership
• Experience with cybersecurity, compliance, or GRC; practitioner communities or executive peer groups; account-level field programs; or Series B+ companies is an additional perspective

• 100% remote work
• Annual co-working allowance
• USD 1,000 annual learning and professional development budget
• Unlimited leave
• Health insurance with coverage up to INR 10 lakh for the employee and family
• Accident protection of an additional INR 10 lakh
• Life insurance worth 3x annual salary
• INR 35,000 workspace setup allowance