RevOps – Revenue Operations

• Build and operate digital funnels by configuring and maintaining landing pages, forms, and thank-you pages
• Implement and maintain multichannel workflows across email, WhatsApp, and SMS
• Administer HubSpot users, permissions, settings, and properties
• Clean, deduplicate, enrich, and segment the contact database, ensuring governance and compliance with Brazil’s General Data Protection Law (LGPD)
• Develop segmentation strategies and lead-scoring criteria
• Integrate HubSpot with event tools, sales systems, payment gateways, messaging platforms, and paid media using APIs, webhooks, and connectors
• Configure and validate pixels, UTM parameters, tags, and events in Google Tag Manager and GA4
• Monitor email deliverability and investigate operational failures
• Create reports and dashboards for funnel and automation metrics
• Conduct A/B tests on cadences, templates, messages, and triggers
• Collaborate with Marketing, Sales, Customer Success, paid media, and content teams
• Document processes, automations, workflows, and integrations, and troubleshoot technical and operational issues
• Identify opportunities for simplification, automation, and the application of Artificial Intelligence

• Bachelor’s degree completed
• Demonstrated experience managing CRM and marketing automation, with advanced proficiency in HubSpot
• Experience building and optimizing multichannel digital funnels, including email, WhatsApp, and SMS
• Familiarity with data governance and data quality practices, including LGPD requirements
• Knowledge of HTML and CSS, with basic JavaScript skills
• Advanced proficiency in configuring HubSpot workflows, properties, advanced segmentation, and lead-scoring criteria
• Knowledge of APIs, webhooks, and connectors such as Zapier, Make, and n8n
• Experience with Google Tag Manager, GA4, pixels, UTMs, and event configuration
• Ability to create reports and dashboards in HubSpot, Google Sheets, and/or Looker
• Ability to identify bottlenecks, conduct A/B tests, and implement improvements
• Certifications in HubSpot, Salesforce, Google Analytics, or similar tools are a plus
• Experience in B2B, executive education, or corporate event environments is a plus
• Experience with Account-Based Marketing (ABM) strategies is a plus
• Knowledge of BI, SQL, or advanced data analytics tools is a plus
• Experience applying Artificial Intelligence to automation, journey personalization, or report generation is a plus
• Intermediate or advanced English proficiency is a plus
• Organization, discipline, autonomy, analytical thinking, proactivity, collaboration, continuous learning, and results orientation

• An autonomous work environment with opportunities for professional growth