Social & Content Planner

• Build and update social content plans and briefs
• Develop editorial calendars based on strategy, context, seasonality, and opportunities
• Identify timely content opportunities based on behavior, market trends, culture, and platform developments
• Plan content for B2C, B2B, and B2B2C audiences
• Support the planning of activations, event coverage, and influencer initiatives
• Develop tailored recommendations for LinkedIn and other social channels
• Track social media metrics and analytics tools
• Produce and support the development of performance reports
• Interpret results and turn data into insights and actionable recommendations
• Recommend adjustments to content topics, formats, language, and strategy based on content performance
• Collaborate with content, creative, account management, and other teams involved in projects

• Experience in social media and content planning
• Strong ability to develop content briefs and editorial calendars
• Excellent writing skills and the ability to organize recommendations clearly
• Broad knowledge of formats, platforms, and digital behavior
• Knowledge of Instagram, TikTok, and LinkedIn
• Ability to work with B2C, B2B, and B2B2C audiences and communication tones
• Familiarity with social media metrics and KPIs
• Ability to analyze reports, identify patterns, and turn results into recommendations
• Self-motivation to identify opportunities and propose new approaches
• Strong organizational skills to manage multiple accounts and calendars simultaneously
• Preferred: experience with B2B brands and LinkedIn content
• Preferred: experience with influencers, activations, or event coverage
• Preferred: familiarity with social analytics or social listening tools
• English and/or Spanish is a plus

• Remote opportunity
• Free access to the InquietaMENTE Knowledge Track for professional development
• Partnership with Conexa: two free monthly consultations with psychologists and two with nutritionists
• Partnership with Wellhub (Gympass)
• 23 paid business days of annual leave, scheduled throughout the year