Senior CRM Data Analyst / Customer Intelligence Analyst, Part-time

• Own customer data insights, data quality monitoring, and CRM performance analysis across EMEA
• Validate and monitor customer data quality, identity resolution, attributes, audiences, and profile unification in Salesforce Data Cloud
• Investigate discrepancies in customer counts, audience composition, campaign targeting, and reporting outputs
• Identify data flaws, system gaps, and process inefficiencies affecting business performance
• Work with Global Engineering, Data, and Product teams to implement corrective actions
• Recommend improvements to customer data accuracy, availability, and usability
• Analyze customer behavior, lifecycle performance, engagement, retention, and purchase trends
• Develop audience, segmentation, affinity, and customer value analyses for CRM strategy
• Support customer personalization initiatives with actionable insights and recommendations
• Evaluate CRM campaigns and customer journeys
• Analyze website and digital customer behavior using Adobe Analytics
• Identify opportunities to improve conversion, engagement, and customer experience
• Partner with E-commerce and Product teams to assess customer journey performance and friction points
• Connect on-site behavior with CRM engagement and revenue outcomes
• Build and maintain Tableau dashboards for CRM, Marketing, Product, and E-commerce stakeholders
• Develop automated reporting solutions and ensure consistency across reporting platforms
• Present insights through clear visualizations tailored to different audiences
• Partner with CRM, E-commerce, Product, Digital, Data Engineering, and Commercial teams
• Translate technical findings into business-friendly recommendations and facilitate stakeholder alignment
• Influence decision-making through data-driven storytelling and clear communication

• Advanced hands-on experience with Salesforce Data Cloud (D360), including customer data models, identity resolution, segmentation, and audience creation
• Proven experience troubleshooting and investigating data quality issues at scale
• Strong experience with Salesforce Marketing Cloud (SFMC)
• Advanced proficiency in Adobe Analytics
• Advanced proficiency in Tableau, including dashboard creation and data visualization best practices
• Strong SQL skills and experience working with large-scale customer datasets
• Experience working with data warehouses such as Snowflake
• Exceptional stakeholder management skills, communicating effectively with technical and non-technical audiences
• Ability to challenge assumptions, raise data quality concerns, and influence business decisions through data-backed recommendations
• Legal right to work in the country where the role is based
• English proficiency level required (application form asks applicants to select their level)

• Equal opportunity employer
• Continuous learning and innovation
• Inclusive environment
• Ethical AI standards
• Collaboration across continents and cultures
• Opportunity to work on real-world AI-driven projects across key industries