E-commerce Advertising Specialist

• Make daily campaign adjustments to budgets, bids, bid modifiers, keywords, and targeting
• Manage keyword harvesting, negative targeting, and campaign maintenance
• Monitor campaign performance and adjust campaigns based on performance trends and established strategies
• Double-check changes for accuracy and consistency
• Review advertising data to identify opportunities, risks, and areas for improvement
• Monitor key PPC performance indicators and communicate notable changes
• Support testing and optimization initiatives
• Document findings and contribute to continuous improvement
• Collaborate with the advertising lead and brand management team on brand-specific goals
• Communicate campaign updates, questions, and potential issues
• Follow established processes and identify workflow improvements
• Contribute to SOPs and team documentation

• 1–2 years of hands-on PPC advertising experience
• E-commerce advertising experience is preferred
• Experience with Amazon Advertising, including Sponsored Products, Sponsored Brands, or Sponsored Display
• Experience with Walmart Connect or other e-commerce advertising platforms
• Familiarity with Amazon Marketing Cloud (AMC) for reporting, insights, or audience generation
• Experience with ClickUp or similar project management tools
• Experience maintaining advertising SOPs and documenting repeatable workflows
• Strong written and verbal English communication skills
• Excellent attention to detail and organizational skills
• Comfort working with performance data and making evidence-based decisions
• Ability to follow direction, learn quickly, and apply feedback
• Ability to work independently, prioritize tasks, and maintain consistent execution

• Remote work: Work from anywhere
• Growth opportunities and opportunity to shape the role
• Innovative, data-driven culture
• 13th-month pay
• Work-life balance
• Candidates must agree to Lago’s Confidentiality and Non-Circumvention Agreement as part of the recruitment process