Social Media, Video, Ads Specialist

• Support multiple brands across different industries
• Create content that builds attention, engagement, conversations, leads and sales
• Create and implement social media content plans
• Edit Reels, TikToks, YouTube Shorts, and longer-form YouTube videos
• Produce approximately 10 short-form videos and 4 longer-form videos per week initially, plus image posts and carousels as required
• Create strong hooks and video openings
• Add subtitles, B-roll, graphics and music
• Repurpose longer content into short-form videos and content across Facebook, Instagram, TikTok, YouTube and LinkedIn
• Write captions and calls to action
• Schedule and publish content
• Respond to comments and engage with relevant accounts and communities
• Identify high-performing content and help improve reach, engagement and conversions
• Upload and optimise YouTube videos
• Use tools such as Flicky and HeyGen for video production and AI-generated videos
• Assist with Meta advertising campaigns
• Create and test ad creatives
• Assist with retargeting campaigns and simple TikTok promotional campaigns
• Assist with future Instagram advertising initiatives
• Monitor advertising performance and report results
• Participate in an interview assessing communication, attitude and overall fit
• Complete a paid practical skills-validation task if shortlisted

• Professional social media management experience
• Strong video editing experience
• Experience creating Reels, Shorts and TikToks
• Experience managing multiple social media platforms
• Strong understanding of hooks and CTAs
• Experience with Meta Ads
• Experience with Canva and CapCut or similar tools
• Excellent written English
• Strong attention to detail
• Ability to work independently
• Reliable internet and computer
• TikTok Ads and Instagram Ads experience is an advantage
• Ability to manage workload and prioritise effectively
• Applicants must provide social media experience, professionally managed platforms, managed-account examples, personally created video examples, Meta Ads experience, editing software used, current availability, and a short introduction video
• Applications must begin with “SOCIAL MEDIA”
• Shortlisted candidates may need to complete a practical task involving raw footage, creating a Reel and hook, writing a caption, adding editing elements, and explaining cross-platform repurposing

• Additional hours may become available based on performance and business growth
• Shortlisted candidates may be asked to complete a paid practical test