Product Led Growth Manager

• Manage the self-serve funnel end-to-end, including signup, trial, activation, conversion to paid and expansion
• Own the website and product UI roadmap and priorities
• Work with development leads, engineers and designers to ship improvements that capture demand and drive funnel activity
• Design and run conversion experiments with design and product marketing teams
• Optimise PLG journeys originating in open source, developer ecosystems and emerging agent ecosystems
• Improve developer workflows across documentation, SDKs, code examples and initial hands-on experience
• Build customer data using usage and firmographics
• Nurture customers through tailored onboarding and relevant content
• Work with RevOps to identify when sales professionals should engage
• Develop hypotheses, ship A/B tests and funnel experiments, report results, and scale successful initiatives

• Proven results driving growth and managing funnels in a B2B SaaS or developer-focused business with a self-serve or PLG motion
• Deep curiosity about how engineers work and adopt tools
• Experience marketing or building for technical audiences
• Experience with developer tools, APIs, data products or technical audiences
• Ability to use AI coding tools to prototype experiments, mockups and working demos
• Track record of making websites effective engines for capturing demand and driving funnel activity
• Demonstrated success in customer growth and nurture, including activation, free-to-paid conversion, expansion and churn reduction
• Comfort defining metrics, instrumenting funnels, segmenting customers and combining product signals with messaging and human outreach
• Experience working as a product owner or growth PM with engineering and design teams
• Strong cross-functional collaboration skills across marketing, product, CS, RevOps and sales
• 5–8+ years in growth, growth product management or lifecycle/funnel roles
• Nice to have: production code or open-source contributions
• Nice to have: familiarity with experimentation platforms, product analytics, marketing automation and CRM tooling
• Nice to have: experience building product-led sales motions or platform-to-enterprise upgrade paths

• Freedom and flexibility to work from where you do your best work
• Attend conferences and meet with team members from across the globe
• Work with cutting-edge open source technologies and tools
• Self-motivated, progressive, multi-cultural team environment