Strategic Events Manager, APJ

• Own event execution and delivery across the APAC Strategic Events program, including major third-party events, flagship first-party events, and executive programs
• Manage event logistics end to end, including deadlines, project plans, problem-solving, stakeholders, venues, exhibitions, staffing, booths, catering, AV, shipping, accommodation, signage, and meeting spaces
• Source and manage agencies, venues, production partners, and suppliers, including contracts and negotiations
• Build run-of-shows, timelines, and contingency plans across concurrent events and markets
• Coordinate invitations, registration, attendee communications, and internal promotion
• Support APAC strategic event mapping and calendar planning, prioritising investment against pipeline and account-engagement goals
• Tailor regional activation strategies to target accounts, ICP, and GTM priorities
• Partner with Revenue Marketing, Sales, SDR/BDR, Customer Marketing, Sales Engineering, Partner/Alliance Marketing, and Brand/Creative teams
• Develop regional partner and technology-alliance event engagement, including co-sponsored and co-hosted activations
• Enable Sales teams on event details and expectations
• Manage event budgets, purchase orders, invoices, budget tools, rates, and contract terms
• Lead on-site execution for flagship regional events, direct temporary or contract staff, troubleshoot issues, and conduct staff orientations
• Own lead capture, CRM hygiene, pipeline forecasting, and regional ROI reporting
• Build regional playbooks, share best practices, and run post-event retrospectives to improve the program
• Deliver a consistent APAC events portfolio tied to pipeline, trusted by regional leadership, with disciplined budgets and defensible ROI

• 4–7 years' experience in B2B strategic events, ideally within technology, SaaS, cybersecurity or enterprise software
• Track record of independently owning a multi-market portfolio
• Demonstrated ownership of event strategy and budget for multiple regions
• Strong program management skills; ability to operate with ambiguity, prioritise ruthlessly, and drive cross-functional work without close oversight
• Experience managing across multiple time zones
• Significant budget, vendor and contract management experience across multiple concurrent markets
• Experience partnering with regional Sales leadership to align events to pipeline and account goals
• Ability to present regional event results, ROI and forecasts to senior stakeholders
• Willingness to travel roughly 40–50%, including evening/weekend work around live events
• Cybersecurity or enterprise software experience is a plus, not a requirement
• Preferred: experience with Asana, Allocadia, Coupa, Jifflenow, Cvent, Salesforce, Sigma, Splash, RainFocus, Claude, and Google Suite
• Preferred: an additional regional language such as Mandarin, Japanese, or Bahasa
• Preferred: familiarity with account-based marketing principles and target-account event strategies
• Preferred: experience mentoring or informally guiding junior events team members

• Travel roughly 40–50%, mainly across APAC with some EMEA and AMER travel
• AI-assisted recruiting tools are used to prepare candidate interviews; hiring decisions are made by people
• Pre-employment checks in line with prevailing legislation and Abnormal AI's security and privacy standards
• Equal opportunity employment