Senior Digital Marketing Specialist

• Build, execute, and maintain digital marketing assets within HubSpot, including email campaigns, reusable email templates, automated workflows, nurture programs, forms, progressive profiling experiences, landing pages, thank-you pages, audience segmentation, and list creation
• Support campaign testing, scheduling, and deployment
• Ensure campaigns are executed accurately and on time
• Perform quality assurance checks across digital assets
• Maintain campaign consistency, naming conventions, and asset organization
• Monitor campaign delivery and support performance tracking
• Manage and maintain website content within WordPress
• Publish and update website content
• Maintain page formatting, metadata, and content structure
• Upload images, files, and digital assets
• Support campaign landing page development and content refreshes
• Validate links, formatting, rendering, personalization, and tracking
• Ensure digital assets are technically accurate and compliant with established guidelines
• Identify opportunities to improve processes and execution efficiency
• Support documentation and best practices for digital marketing operations
• Gather requirements and clarify project needs
• Provide updates on project timelines and priorities
• Support internal marketing requests related to HubSpot and WordPress
• Collaborate with global teams to deliver campaigns efficiently and consistently

• 4+ years of experience in digital marketing, marketing automation, campaign operations, or website content management
• Hands-on experience with HubSpot, WordPress, or similar marketing platforms
• Experience building and deploying email campaigns, landing pages, forms, and workflows
• Experience working in a structured marketing, production, agency, or in-house digital environment
• Proven ability to manage multiple projects and deadlines simultaneously
• Strong proficiency with HubSpot and/or WordPress
• Experience using Microsoft Office applications
• Understanding of email marketing and marketing automation best practices
• Familiarity with segmentation and audience targeting concepts
• Basic HTML/CSS knowledge is advantageous
• Experience with Canva, Adobe Creative Suite, or similar tools is a plus
• Exceptional attention to detail and commitment to quality
• Strong organizational and project management skills
• Excellent communication and stakeholder management abilities
• Ability to follow established processes while identifying opportunities for improvement
• Self-motivated and comfortable working independently in a remote environment
• Bachelor's degree in Marketing, Communications, Digital Media, or a related field is preferred
• HubSpot Certification and/or WordPress Certification is preferred
• Experience supporting B2B marketing campaigns is preferred
• Experience working with global teams and stakeholders is preferred

• Competitive salary and benefits
• Annual incentive opportunity
• Career development opportunities within a growing international organization
• Access to leading marketing technologies and platforms
• Collaborative and supportive global marketing team
• Fully remote role based in Johannesburg