Project Manager, Creator Content Supply

• Drive a North Asia market creator programme
• Source Meta/TikTok-exclusive campaign videos from top-tier brands through agency networks and secure cross-posting rights
• Negotiate commercial terms benefiting creators, agencies and the company
• Manage the client approval pipeline
• Lead an affiliate marketing programme offering influencers enhanced rewards for tagging products from curated partner brands
• Educate creator networks and negotiate commercial structures
• Manage delivery of newly tagged videos to clients
• Build and manage relationships with creator agencies, influencer marketing agencies, MCNs and relevant creator partners across priority markets
• Identify creators and existing content meeting programme criteria
• Communicate programme requirements and coordinate across multiple agencies and markets
• Develop understanding of creator landscapes and content opportunities in each market
• Represent the platform in negotiations involving brands, influencer agencies and creators
• Review creator content against programme requirements
• Negotiate organic cross-platform posting rights and paid media/boosting usage rights
• Manage creator and agency documentation
• Track content from identification through approval and final delivery
• Identify and help resolve rights, usage, commercial and delivery issues
• Build and maintain programme trackers covering creators, agencies, content, status, approvals and delivery
• Coordinate multiple workstreams and stakeholders across markets
• Create scalable processes and manage timelines, deliverables and dependencies
• Identify workflow improvements
• Provide progress reporting and ensure content is delivered accurately and on time

• 5+ years of experience in creator partnerships, influencer marketing, creator operations, content partnerships, digital marketing or project management
• Understanding of how creators, agencies and brands work together
• Strong grasp of channel strategy, including why brands may initially restrict creator campaigns to Meta or TikTok and how to articulate the value of cross-platform expansion
• Comfortable dealing directly with clients/brands, creator agencies, MCNs and external partners
• Ability to manage commercial administrative matters directly with clients, agencies, MCNs and external partners
• Strong project management skills and ability to manage a high volume of moving parts without losing track of detail
• Understanding of creator agreements, content usage, licensing or rights management
• Confidence building trackers, processes and ways of working from the ground up
• Clear communication and ability to build relationships across different markets and cultures
• Proactive, organised and comfortable working in an evolving programme
• Experience across multiple markets is highly valuable
• Experience within creator platforms, social media, influencer agencies, digital media or creator commerce is particularly relevant
• Must be eligible to legally work in the country where hiring occurs; MASH is not in a position to sponsor work visas