SEO Lead

• Lead revenue expansion of existing affiliate sites
• Develop and implement long-term SEO strategies
• Optimize high-value pages for rankings and click-through rate
• Own backlink campaigns across multiple affiliate sites
• Launch new affiliate sites end to end, including keyword clustering, topic mapping, content structure, and stakeholder coordination
• Conduct content audits and improve SERP feature capture
• Manage link-building tactics and collaborate with agencies and publishers to strengthen domain authority
• Research publishers and size new markets
• Assess domain authority and traffic trends
• Evaluate expansion options against business growth frameworks
• Manage and develop a team of SEO Content Managers
• Set priorities, hold team members accountable, coach for growth, and handle difficult conversations
• Report to the Head of Product
• Collaborate with publishers, vertical managers, and content teams to turn SEO opportunities into measurable business results

• Substantial on-page and off-page SEO experience
• Track record of driving organic growth at scale
• Proven experience managing a team and maintaining high standards
• C2 German proficiency
• Fluent English at C1+ level
• Ideally based in Berlin, with remote candidates also considered
• Analytical and structured approach
• Ability to prioritize, communicate clearly, and make decisions under pressure
• Comfortable in a fast-paced, flat, startup-style environment
• Experience in iGaming or other affiliate marketing industries is a plus

• Autonomy to set direction and prioritize work
• Resources, management backing, and hands-on expertise
• Direct impact on revenue and ownership of projects
• Close collaboration with major publishers and content teams
• Remote work option
• Opportunity to launch new projects and shape a growing affiliate portfolio