D2C Business Analyst

• Provide, analyze, and improve relevant business data and insights to support D2C planning and performance reporting
• Support increased customer satisfaction and achievement of sales and profit targets
• Drive conceptual development of a D2C-suitable reporting landscape, including attributes and metrics for Webshop and Marketplace performance
• Collaborate with commercial D2C and central Data & Analytics teams
• Translate D2C business needs into data and analytics requirements
• Ensure continuous development of D2C insights and data-driven merchandising capabilities
• Support D2C planning and forecasting with structured channel- and product-level insights
• Identify gaps and inefficiencies in reporting, financial controls, and commercial D2C management processes
• Document requirements for scalable, technology-supported solutions
• Conduct ad-hoc analyses and deep dives into product and channel performance
• Develop interim automation solutions such as scripts and scheduled queries
• Present findings to stakeholders and link commercial performance and financial controls to business goals
• Support recurring D2C performance and P&L summaries

• Advanced analytical and technical skills
• Proven ability to work with modern BI tools (e.g., Power BI, Tableau, Looker)
• Experience with automation through macros, scripts, workflows, and AI agents
• Strong understanding of key D2C and e-commerce metrics, including traffic, conversion rate, AOV, CLV, CAC, and return rates
• Understanding of key drivers of P&L performance
• Experience in reporting landscape design
• Ability to define relevant attributes, metrics, and data models in collaboration with central Data & Analytics teams
• Ability to support budgeting and forecasting processes with structured insights at channel, category, and product level
• Ability to connect operational data with financial and strategic planning
• Ability to identify inefficiencies and strengthen processes and controls
• Ability to translate business needs into scalable, data-driven solutions
• Strong stakeholder communication skills
• Ability to translate complex analyses into clear and concise insights
• Ability to deliver impactful presentations and build alignment across stakeholders
• English-language job posting and application process

• A familial, collaborative atmosphere in international teams
• An innovative and exciting area of responsibility with diverse development opportunities
• Flat hierarchies and short decision-making paths that help you implement your own ideas
• Regular employee events
• Discounts on our own products
• Private health insurance
• Other benefits, such as a 13th-month salary