Media Buyer, Creative Strategist

• Own paid media strategy for DTC/eCommerce clients on Meta
• Build creative testing roadmaps, develop creative angles, write briefs for editors, and analyze performance
• Manage client ad budgets from $30k/month to $1m/month
• Diagnose full-funnel issues across creative, offer, and conversion
• Communicate results, plans, and next steps clearly with clients
• Source UGC talent, write scripts, and direct content when needed
• Test aggressively, learn quickly, and build scalable growth frameworks
• Use internal AI-powered creative analysis and ad-account analysis tools to support media buying and strategy

• Hands-on experience scaling eCommerce brands
• Experience managing Meta Ads with real spend and demonstrable CPA, ROAS, and revenue results
• Ability to own paid media strategy for DTC/eCommerce clients on Meta
• Ability to build creative testing roadmaps, develop angles, write briefs for editors, and analyze performance
• Ability to manage ad budgets ranging from $30k/month to $1m/month per client
• Ability to diagnose whether funnel issues are creative, offer, or conversion-related
• Clear client communication skills for presenting results, plans, and next steps
• Experience working with UGC creators, including sourcing talent, writing scripts, and directing content
• Ability to derive creative insights from reviews, competitor ads, and comments
• Experience writing UGC scripts or creative briefs
• Ability to collaborate with editors to create winning ad variations
• Daily use of AI tools and willingness to teach yourself new tools
• Ability to challenge assumptions, adapt quickly, explain decisions, move fast, follow through, and work independently
• Shopify store or eCommerce brand ownership/operation is a bonus
• Video editing or design skills are a plus

• Work on real brands with real budgets
• Aggressive testing and rapid learning environment
• Opportunity to grow into senior strategy and take on more responsibility