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Email Marketing Manager – B2B Campaigns

Sobre el puesto

• Build and manage outbound and email campaigns in the backend for clients
• Develop campaigns based on buyer personas, positioning, and USPs
• Translate these elements into clear, compelling messaging strategies
• Write outbound copy, emails, follow-ups, and sequences
• Optimize campaigns for open rates, replies, and conversions
• Take full responsibility for campaign setup, testing, KPI tracking, analysis, and continuous optimization
• Work closely with account managers to refine offers, messaging, and campaign strategy
• Work without direct client contact, focusing on copy, structure, testing, and scalability

• Initial experience in outbound or email marketing, or experience working with relevant tools
• Strong copywriting skills
• Understanding of attention-grabbing email copy and reply generation
• Strong instinct for offer building
• Understanding of how messaging and offers work together to increase conversions
• Analytical and data-driven approach to work
• KPI-based campaign optimization
• Willingness to experiment with new tools
• Comfortable working with complex setups
• Independent and structured working style
• Willingness to take responsibility for results
• Skills, tool proficiency, and demonstrable or evident performance in outbound marketing
• Formal educational background is secondary

• Complete flexibility through 100% remote work, with the option to work from anywhere in Germany
• Attractive fixed salary of €3,500 to €5,000
• Exclusive access to training materials valued at €250,000
• Permanent employment contract
• Flexible working hours
• 30 days of annual leave
• Bonuses
• Company celebrations
• Training and professional development opportunities
• Access to state-of-the-art tools and technologies in outbound marketing
• High-performance bonus for outstanding results
• A dynamic team with unique advancement opportunities and strong prospects for professional development
• A product with a unique market offering that addresses current customer needs