FBS Decision Scientist – MMM

• Maintain and improve the in-house Marketing Mix Model (MMM)
• Present MMM results to leadership and stakeholders to inform channel allocation and budget planning
• Create forecasts of expected future sales for preparation and optimal investment
• Develop other forms of marketing measurement to provide a full picture of marketing effectiveness
• Interpret analytical results for stakeholders ranging from entry-level staff to C-suite
• Communicate actionable insights to improve marketing efficiency

• Experience with MMM (Marketing Mix Models)
• At least 3 years of experience in analytics and/or Data Science, preferably in marketing and/or MMM
• Knowledge of statistics and Machine Learning
• Experience working with large and complex datasets
• Working knowledge of R or Python
• Bachelor’s degree in a technical field
• Fluency in English
• Advanced statistical and machine learning concepts and tools
• Advanced Marketing Media Mix Modeling
• Python or R and SQL

• Competitive salary and performance-based bonuses
• Comprehensive benefits package
• Career development and training opportunities
• Flexible work arrangements (remote)
• Dynamic and inclusive work culture within a globally renowned group
• Private Health and Dental Insurance
• Pension Plan
• Meals tickets
• Life Insurance