Paid Social Manager – Meta Ads

• Set up and launch Meta Ads (Facebook/Instagram) lead generation campaigns for agency clients
• Run 5+ client ad accounts simultaneously
• Check ad accounts daily, including budgets, statuses, policy flags, restrictions and account health
• Manage and optimise live campaigns by testing audiences, offers and creatives
• Track and analyse CPL, CPQL, CPA, CTR and CPM
• Prepare performance reports for the internal team
• Brief designers and copywriters on creatives
• Edit or assemble simple creatives
• Use AI tools daily to create and test creatives, write ad copy, analyse data and automate routine tasks
• Set up Meta Pixel, Conversions API and UTM tracking

• English: Upper-Intermediate (B2) or above, written and spoken
• 2+ years of hands-on Meta Ads experience in lead generation
• Case studies proving results: ad spend → leads → CPL/CPA
• Experience reducing CPL or CPA on live accounts
• Experience running 5+ ad accounts simultaneously
• Hands-on setup of Meta Pixel, Conversions API and UTM tracking
• Hands-on use of AI tools such as ChatGPT or Claude for creatives, copy, analysis and automation
• Comfortable using Canva, Figma or Photoshop, with a good eye for design
• Ability to fix creatives independently or provide clear designer feedback
• Self-driven approach to testing ideas independently
• Must be based between GMT+1 and GMT+7
• Applications must be submitted in English
• Google Ads or TikTok Ads experience is nice to have
• CRM tools such as GoHighLevel, GTM and GA4 experience is nice to have

• Performance bonus tied to client results (CPL/CPA targets)
• Quarter bonus for company targets
• Full-time remote work