Product Marketer

• Craft and deliver product messaging focused on data replication and Change Data Capture (CDC) solutions through webinars, videos, and educational content
• Present and host webinars and videos to educate customers on product capabilities and benefits
• Analyze market trends, customer behavior, and competitor offerings to inform marketing strategies
• Collaborate with cross-functional teams to create go-to-market plans for product launches, feature updates, and demand generation
• Define target customer segments, value propositions, and distribution channels
• Create marketing collateral, including product demos, data sheets, whitepapers, blog posts, and videos
• Develop presentations and training materials to empower the sales team with product knowledge and value propositions
• Plan and execute marketing campaigns that generate leads and drive customer engagement
• Use data and analytics to track campaign performance, ROI, and relevant metrics
• Support account-based marketing initiatives and foster growth through customer advocacy

• Bachelor’s degree in computer science, engineering, or related field; MBA with specialization
• 3–5 years of overall professional experience, with a strong preference for backgrounds in Strategy, Marketing, or Technology
• Minimum 2–3 years of experience working in SaaS companies
• Good technical acumen and communication skills
• General understanding of SaaS apps, cloud platforms (Snowflake, Azure, AWS, Redshift), and databases (MySQL, SQL Server, PostgreSQL)
• Experience working with Salesforce and D365+ is good to have
• Prior experience in technology consulting or enterprise technology marketing is highly desirable
• Exceptional written and verbal communication skills, with the ability to distill technical concepts into clear and engaging messaging
• Strong technical aptitude and understanding of DataOps, data management practices, databases, and data clouds
• Experience hosting webinars, creating videos, and delivering technical presentations
• Proficiency in marketing tools, analytics platforms, and CRM systems
• Strong project management skills and ability to collaborate across cross-functional teams
• Must be able to work the U.S. shift from 8:00 AM CST to 5:00 PM CST