Freelance Graphic and Brand Designer

• Create complete visual identities tailored to each client's positioning and objectives
• Design or modernize logos and brand universes
• Define color palettes, typography, iconography and graphic principles
• Create practical brand guidelines and visual identity guidelines
• Evolve existing brand identities while maintaining consistency
• Develop adaptable visual systems across formats and channels
• Design visual assets for websites and landing pages
• Create banners, illustrations, icons and other digital graphic elements
• Produce creative assets for Google Ads, Meta Ads and other digital acquisition channels
• Adapt designs to different formats and platform requirements
• Collaborate with Web Designers and Developers to ensure consistency between brand identity and digital interfaces
• Create visual content for LinkedIn, Instagram, Facebook and other relevant platforms
• Design reusable social media templates, carousels, infographics and stories
• Collaborate with Social Media Managers and Content Creators on visual content
• Ensure consistent visual identity across social media channels
• Design brochures, flyers, sales materials, presentations and other marketing assets
• Create business cards, posters, signage and event materials
• Prepare print-ready files according to technical production requirements
• Adapt brand identities across physical and digital materials
• Develop creative concepts, moodboards and visual directions
• Recommend improvements to existing brand identities and communication materials
• Stay current with graphic design, branding and digital design trends
• Use AI tools when relevant to accelerate ideation and enhance the creative process

• Solid and demonstrable experience in graphic design and branding, ideally within an agency environment or working with multiple clients
• Excellent understanding of visual identity development, from logo design to complete brand systems
• Strong command of Illustrator, Photoshop and InDesign
• Good working knowledge of Figma for digital design and collaboration
• Ability to create reusable Canva templates for clients and Social Media teams
• Good understanding of design requirements for websites, social media and digital advertising campaigns
• Good knowledge of print production requirements and file preparation
• Ability to propose multiple creative directions and clearly explain design choices
• Ability to work across different industries and brand environments
• Excellent ability to manage multiple clients and projects simultaneously while meeting deadlines
• Creative, rigorous, autonomous, detail-oriented and comfortable collaborating with other specialists
• Strong portfolio showcasing branding, visual identity, digital and print projects is required

• 100% Remote
• Fixed-price projects or day-rate assignments depending on the project
• Start date as soon as possible