Product Marketing Manager

• Own the end-to-end marketing plan and execution for each product feature
• Align launch plans with commercial teams
• Drive channel plans across website, social, paid, and lifecycle channels
• Craft and set up emails, in-product messages, and Loom-style demo videos
• Update onboarding materials, including product tours, emails, and the Onboarding Center
• Run the monthly product newsletter
• Partner on product content for major events such as the annual spring release, Travel Innovation Summit, and Operator Innovation Day
• Monitor feature adoption after launch, identify stalled features, and determine fixes
• Partner on the annual product webinar calendar and host live product webinars
• Bring product managers, designers, engineers, and account managers into webinar presentations
• Run promotional campaigns for existing features needing an adoption boost
• Localize content into Spanish when required

• 7+ years of communication-heavy professional experience, including at least 3 years in B2B product marketing at a tech company
• Fluent business English
• Excellent storytelling in writing and on camera
• Track record of successful B2B email and in-product campaigns, ideally highly targeted
• Uses AI tools to work faster and more reliably while owning quality
• Comfortable digging into data and surfacing independent insights
• Fluent business Spanish and deep understanding of Latin American travel business culture preferred
• Experience with CRM tools and customer engagement platforms such as Customer.io preferred
• Experience with SQL, advanced Excel/Google Sheets, and other analytic tools preferred
• Video and audio editing skills preferred
• Must have full legal right to work in a LATAM country through citizenship or residency
• Visa sponsorship and relocation assistance are not available
• Must submit a 3–5 minute video introduction as part of the application

• Unlimited paid time off through the “Time to Recharge” policy
• Amsterdam Program: visit the Amsterdam HQ for 2–4 weeks every year, with accommodation in WeTravel apartments
• Work From Anywhere benefit: up to four weeks per calendar year from another approved location
• Extensive paid family leave
• Three paid volunteer days per year
• Two-week cross-functional onboarding program
• Cutting-edge equipment and tools
• International, travel-loving team environment