Marketing Operations, AI Specialist

• Clean up and maintain contact, account, and lead data across HubSpot and Salesforce
• Find the root cause of bad data, fix it, and establish processes to prevent recurrence
• Build AI-powered workflows for enrichment, deduplication, and cleanup
• Own marketing and campaign attribution from first touch to closed-won
• Ensure campaigns are tracked correctly and build reports to guide pipeline investment decisions
• Build and enrich target lists in Clay and TitanX based on Balto's ICP and target accounts
• Keep lists accurate, deduplicated, and ready to use
• Replace manual, repetitive work with automations, AI agents, or simple tools
• Solve problems independently and provide recommendations
• Document processes, fields, and changes, and communicate their impact
• Build BDR activity reports covering calls, emails, and contacts
• Decide which lists should be sequenced and load contacts into Outreach sequences
• Monitor BDR task loads and sequence capacity
• Surface issues such as falling task completion, depleted lists, or underperforming sequences

• 3+ years in marketing operations, sales operations, or revenue operations at a B2B company
• Extremely detail-oriented
• Understanding of business context, report usage, and decision-making impact
• Ability to investigate problems, ask the right questions, and recommend solutions
• Clear communication about process, field, and rule changes
• Hands-on experience with attribution models and campaign tracking
• Comfortable working with large datasets in spreadsheets, including formulas, lookups, filtering, and data cleanup
• Experience supporting BDR or SDR teams with reporting, list building, or sequencing
• Experience building AI agents, custom assistants, automations, or multi-step workflows
• Experience using AI to clean and enrich data, build lists, analyze results, and automate repetitive work
• B2B SaaS or contact center experience is a bonus
• SQL or basic data skills are a bonus
• Salesforce or HubSpot admin experience is a bonus
• Building tools or scripts with Python, APIs, or no-code platforms is a bonus
• Availability to work Monday–Friday, 8:00 AM–5:00 PM EST

• Health Benefits
• Equipment
• Paid Leaves
• Fully remote work
• Smart and supportive AI-obsessed teammates
• Real ownership with a clear path to grow
• Professional development supported by a culture that values learning