Senior Content Specialist

• Create original, on-brand content across website pages, blog articles, email sequences, social posts, sales collateral, product one-pagers, and feature briefs
• Own content across its full lifecycle: briefing, production, publishing, optimization, and performance review
• Partner with Product Marketing, Design, Sales, and Customer Success on product launches, GTM campaigns, and sales enablement
• Optimize content using organic traffic, engagement, CTA conversion, and search visibility data
• Maintain consistent messaging across channels and formats and correct messaging drift
• Use analytics tools such as GA4 and Ahrefs to evaluate content performance and act on findings
• Evaluate and adopt content technologies and platforms that improve quality or speed
• Use AI writing tools such as ChatGPT and Claude for ideation, drafting, and iteration, applying editorial judgment
• Work closely with the Principal Product Marketing Manager with direct visibility into product strategy and launches

• Proven experience creating content across multiple formats and channels, with a portfolio showing range and quality
• Experience in a B2B or SaaS environment
• Solid grasp of SEO fundamentals and conversion-focused writing
• Understanding of marketing fundamentals, including funnel stages and content’s role in each stage
• Technical comfort with CMS platforms and publishing and collaboration tools
• Structured, integrated use of AI writing tools in the content workflow
• Excellent written English at C1 level or higher
• B2B SaaS experience where content contributed directly to pipeline, trial activation, or product adoption
• Experience working with Product Marketing or Product teams on launch content or feature messaging
• Product marketing background or training
• Track record of turning content performance data into strategic decisions

• Flexible working environment with remote and hybrid working options
• Ability to work from offices in the United States, Poland, Romania or Ukraine, or remotely from many countries
• Competitive compensation
• Performance-based bonus system
• Stock options
• Courses, conferences, and access to learning resources
• Career growth and internal mobility opportunities
• Comprehensive country-tailored health coverage
• Wellness programmes and access to fitness options
• Quarterly company-wide Mental Health Days
• Flexibility for parents
• airSlate Junior Club for kids
• Company-wide family days
• Pet-friendly approach
• Charitable initiatives through the airSlate Care programme
• Matching employee donations
• Open communication and company-wide Q&A sessions with the CEO