Email Marketing Specialist

• Own and evolve UJV’s CRM ecosystem within HubSpot
• Build scalable segmentation and lifecycle strategies moving advisors from new leads to highly engaged, high-value partners
• Improve audience targeting, engagement scoring, and database health
• Build and execute email campaigns across nurture flows, co-op campaigns, re-engagement sequences, and conversion-focused initiatives
• Develop segmentation based on advisor behavior, engagement history, booking trends, and destination interests
• Create automated workflows for onboarding journeys, nurture sequences, re-engagement campaigns, and conversion funnels
• Own email performance reporting and optimization
• Track engagement, conversion, pipeline contribution, and campaign ROI
• Test, iterate, and improve campaigns using AI-powered tools for targeting, messaging, efficiency, and performance insights
• Work closely with Marketing, designers, content creators, and Sales
• Drive at least USD 5 million annually through email

• High-performance mindset and drive; results-oriented culture
• Experience in the travel industry (required), ideally luxury travel
• HubSpot Marketing Hub certified, or demonstrably proficient in all aspects of the platform; must be a system expert
• 3+ years of experience in email marketing with a proven track record of success
• Significant expansion of email subscriber lists
• Continual growth of engagement rates
• Campaigns delivering high conversion rates and significant revenue growth
• Detailed reports showing profitability across platforms and campaigns
• Experience with email marketing automation tools and workflows
• Strong understanding of email marketing best practices, including segmentation, personalization, and A/B testing
• Excellent analytical and problem-solving abilities
• Impeccable written and verbal communication skills in English
• Creative mindset producing high-performing, data-driven marketing
• Working knowledge of HTML/CSS for custom email templates (bonus)
• Familiarity with Tableau or Power BI (bonus)
• Strong background in inbound marketing methodology (bonus)
• Experience integrating HubSpot with CRM data for end-to-end revenue attribution (bonus)