CRM Specialist

• Own the day-to-day execution of CRM programs across eDM campaigns, SMS, automated flows, and segmentation
• Build, optimise, and manage high-volume CRM delivery calendars across multiple client accounts
• Perform rigorous quality assurance and testing to ensure campaign accuracy and brand alignment
• Contribute to CRM strategy across lifecycle marketing, retention, audience segmentation logic, and program design
• Establish and execute testing roadmaps to drive continuous account optimisation
• Run reporting and performance analysis to translate data into actionable strategic recommendations for clients
• Manage deliverability, list health, suppression lists, and platform data hygiene
• Collaborate with account managers, copywriters, and designers to brief and assemble assets to specification
• Proactively audit accounts to identify missing opportunities and build complete marketing programs

• Minimum of 3 years of experience in CRM, lifecycle, or retention marketing
• Deep working knowledge of ESP platforms including Klaviyo, Dotdigital, and HubSpot
• Strong understanding of email marketing best practices, QA processes, and campaign deployment
• Proven ability to build end-to-end programs strategically rather than executing simple tasks
• High attention to detail with proactive problem-solving capabilities
• Excellent organisational skills to manage multiple project deadlines concurrently
• Experience working within a digital marketing agency environment
• Practical experience using Figma

• Permanent work-from-home set-up
• Dayshift (Australian Eastern Standard Time business hours)
• Full-time job
• HMO (STAFF only)
• Annual leave
• 13-month pay
• With Government mandated benefits