Creative Strategist

• Turn customer insights, product benefits and cultural trends into hooks, scripts and testable concepts
• Brief and guide creators, designers and editors across UGC, founder-led videos, product demos, testimonials and static content
• Build and run Meta ads
• Analyze ad performance and use insights to shape subsequent creative
• Test different openings, formats and angles
• Build on winning concepts and iterate when ideas do not perform
• Explore AI tools for research, scripting, content production and experimentation
• Own creative strategy for an established premium skincare brand
• Partner with the Head of Marketing and creative production resources
• Connect creative ideas to business growth

• Applicants must currently be based in Australia
• Sponsorship available for the right candidate
• Experience personally developing social campaign concepts and creative strategy
• Some hands-on experience building and running Meta ads
• Strong instincts for hooks, storytelling and what makes people pay attention
• Confidence writing briefs and giving clear creative direction
• Experience working with creators, designers or production teams
• Initiative to back an idea, openness to feedback and resilience when it’s time to rethink it
• Agency experience especially relevant
• Experience across product-based brands, particularly beauty, skincare, wellness, fashion or broader eCommerce
• Comfortable working in Meta Ads Manager
• Portfolio or campaign examples required with application
• Experience across UK or US markets preferred

• Sponsorship available for the right candidate
• Established products, customer insights, advertising investment and creative production support
• Content and design resources to bring ideas to life
• Support available to deepen technical and analytical skills
• Supportive Head of Marketing with strong analytical expertise
• Room to experiment with formats, messaging and AI tools
• Fully remote work arrangement within Australia