Senior Manager, SEO & Content Strategy

• Own the SEO roadmap for Nielsen.com
• Partner with Creative and Content teams to produce content optimized for human intent and LLM discovery
• Lead technical SEO across WordPress VIP and Webflow
• Define requirements for site architecture, schema markup, and performance with Web Operations and Engineering
• Administer and use BrightEdge, Screaming Frog, and SEMrush
• Partner with Paid Media on holistic SEM strategies
• Align SEO with Social and Email channels
• Provide SEO guidance to global international teams
• Conduct content audits and gap analyses
• Train internal content contributors on tagging, keyword strategies, and AIO best practices
• Drive measurable organic growth and pipeline growth for Nielsen.com

• 4–7 years of experience in SEO, content strategy, and digital marketing within SaaS, data, or tech industries
• Matrixed/agency experience required
• Deep expertise in WordPress VIP, Webflow, BrightEdge, SEMrush, and Screaming Frog
• Proven experience applying AI tools to SEO workflows, including prompt engineering, AIO strategy, and automated insights
• Traditional technical SEO expertise, including schema, indexing, and site structure
• Exceptional analytical skills with a test-and-learn mindset
• Strong stakeholder management abilities

• Remote work available
• Equal opportunity and diverse, inclusive workplace
• Work environment free from discrimination and harassment