Digital Marketing & Business Growth VA

• Manage and maintain the client’s Kajabi platform
• Set up Kajabi products, offers, pages, forms, lead magnets, landing pages, and related assets
• Support online coaching cohorts, webinars, consultation/application funnels, onboarding, and client follow-up
• Create and manage email campaigns, automated sequences, nurture campaigns, pre-sale/post-sale journeys, and subscriber segmentation
• Build and manage marketing funnels designed to generate leads and convert them into clients
• Track funnel and email performance, identify customer-journey bottlenecks, and recommend conversion improvements
• Transform the client’s information-focused website into a sales-driven, conversion-focused website
• Conduct social media and competitor research
• Develop 90-day content calendars and monthly content plans
• Create social media copy, captions, educational/promotional posts, and visual assets
• Repurpose existing content and coordinate content around launches, cohorts, lead magnets, and offers
• Schedule posts, monitor engagement, respond to or flag comments, and manage online communities
• Set up and manage Facebook groups and cohort communities
• Create social media, promotional, lead magnet, quote, and testimonial graphics
• Edit short-form videos, reels, captions, and basic video content where applicable
• Organize digital files, calendars, campaign assets, spreadsheets, reports, task lists, deadlines, and deliverables
• Take ownership of tasks, prioritize work, meet deadlines, communicate blockers, think ahead, and keep projects moving independently
• Recommend priorities and improvements while working toward measurable business outcomes

• Strong, hands-on experience with Kajabi
• Practical experience building and managing marketing systems inside Kajabi
• Experience with email marketing
• Experience with marketing funnels
• Experience with lead magnets
• Experience with online marketing
• Strong understanding of social media management
• Strong written communication skills
• Excellent attention to detail
• Highly organized
• Proactive and accountable
• Able to work independently
• Comfortable meeting deadlines
• Strong execution skills
• Able to understand and follow a client’s brand voice
• Comfortable using AI as a support tool without producing robotic content
• Ability to understand the client’s personality and tone
• Ability to humanize AI-assisted content and edit AI-generated drafts naturally
• Experience with Facebook, Instagram, and Pinterest; potential future work with TikTok and LinkedIn
• Canva experience
• CapCut or basic video editing experience preferred
• Experience supporting coaches or consultants preferred
• Experience with online cohorts, Kajabi funnels, sales-focused websites, conversion optimization, client nurturing, onboarding sequences, or consultation/application funnels preferred
• Preferred VA: Experienced female VA

• Ongoing part-time engagement
• Remote work arrangement
• Initial commitment of 10 hours per week