Customer Growth Marketing Manager

• Own the EMEA customer marketing strategy with the VP, regional sales, and commercial leadership
• Build plans tied to regional revenue, renewal, and expansion objectives
• Report program-sourced pipeline, expansion ARR influenced, and retention results
• Join customer meetings, account planning, pipeline reviews, and forecast calls
• Share engagement and risk signals with AEs, AMs, and CSMs
• Segment customers by industry, edition, size, adoption, and renewal date
• Design programs responding to falling usage, champion changes, low engagement, and upcoming renewals
• Build expansion plays, cross-sell, edition moves, and adoption programs
• Design industry-specific programs for key sectors
• Organize user groups, roundtables, executive dinners, webinars, and event-related customer moments
• Source customer stories for case studies, videos, references, reviews, and speaking opportunities
• Adapt central brand, product marketing, and lifecycle programs for EMEA
• Use AI and tools including HubSpot, Dynamics 365, Gong, Dreamdata, and Clay for research, segmentation, and drafts

• 4+ years in B2B SaaS marketing, ideally in customer, lifecycle, or account-based marketing
• Customer-first instinct and genuine curiosity about customer motivations
• Ability to interpret usage, renewal, and pipeline data
• Experience designing and running multi-touch programs end to end
• Experience working inside or alongside sales and Customer Success teams
• Matrix experience, delivering to a commercial leader while maintaining one marketing standard
• Excellent written and spoken English
• Confidence with HubSpot and a CRM such as Dynamics 365 or Salesforce
• Comfortable using AI tools every day
• Comfortable owning a region and working across time zones with a central team

• Full flexibility to work where and when you do your best
• 10% of working time dedicated to development
• Robust pension plan including life insurance
• Coverage for loss of work capacity or serious illness
• Health insurance covering hospital stays, surgeries, and physical therapy
• Laptop and iPhone provided
• Phone subscription provided
• Lunch, snacks, and drinks