Marketing Automation Specialist

• Manage Valtech’s day-to-day database and marketing activities by addressing incoming requests and delivering roadmap items
• Create, optimize, and deploy marketing automation campaigns focused on database growth and lead nurturing
• Implement sophisticated workflows across tools and platforms
• Evaluate campaign effectiveness using a mix of tools and platforms
• Ensure database and dashboard data accuracy
• Maintain database hygiene by understanding and upholding legal requirements and best practices
• Use advanced segmentation and personalization techniques to improve conversion rates, customer journeys, and revenue
• Implement A/B testing for data-driven decision-making
• Communicate and coordinate with stakeholders across the globe to deliver requests and roadmap items
• Spearhead Valtech’s Marketing Automation and AI efforts within the MarTech team

• At least 3 years of experience working on the Marketo marketing automation platform
• Advanced knowledge and experience in Salesforce CRM
• Enjoy working through complex details, data, logs, or system configuration to find root causes
• Upper-Intermediate English level
• Accountability, strong communication, collaboration, and time-management skills
• Strong desire to learn more about business every day
• Familiarity with Optimizely Content Marketing Platform, LinkedIn Recruiter, LinkedIn Sales Navigator, Typeform, Optimizely CMS and Experimentation, Google Analytics, Hootsuite, TwentyThree, Bynder, Supermetrics, BigQuery, or Power BI is nice to have

• Private health insurance
• Education program with training and certification
• Wellbeing program
• Free coffee, drinks, and snacks at work
• Company dinners
• Company events, including ski trips, go-karting, laser tag, wine tasting, picnics, and cooking classes
• Competitive salary
• 24 days of vacation
• Annual company events with the whole team
• Challenging projects
• Honest feedback and open feedback culture
• Reasonable accommodations during the interview process