YOUR NEXT CHAPTER
Senior Performance Marketer
About the role
• Lead one or two paid acquisition channels, with potential to expand scope based on performance
• Build and iterate scalable acquisition funnels
• Run high-velocity tests across creatives, audiences, and placements to improve CAC and LTV
• Monitor daily performance using Voluum, GA4, and internal dashboards
• Analyze CPA, ROAS, retention, and cohort behavior to drive decisions
• Build and maintain reporting frameworks for strategic and tactical decisions
• Own creative briefing, including hooks, formats, and angles
• Collaborate with content and product teams on high-converting landing pages
• Implement systems to reduce creative fatigue and accelerate testing
• Build relationships with traffic sources and negotiate premium placements and custom deals
• Explore new acquisition opportunities and develop evaluation criteria
• Adapt strategy to platform rules and algorithm changes
• Identify automation opportunities and create internal acquisition tools
• Create SOPs, playbooks, and experiment pipelines
• Scale existing campaigns to 3x+ budget while maintaining CAC/ROAS goals
• Contribute to growing the user base from 30M to 100M users in 12 months
• Execute 0-to-1 testing in new channels
• Improve conversion through landing-page testing and funnel iteration
• Own creative input and analytical feedback loops
• Work directly with the CMO to scale growth
• 4–10+ years in performance marketing or user acquisition
• Proven track record managing $300K to $1M+/month in paid media spend
• Full ownership of campaign execution, results, and optimization
• Experience with Meta, TikTok, Snapchat, ASA, or native platforms
• Analytical fluency with GA4, Voluum, tracking setups, and dashboards
• Strong creative instincts: ability to write briefs, analyze hooks, and iterate quickly
• Experience optimizing landing pages and funnel conversion
• Perfect fluency in English
• Strong communication and collaborative skills
• Goal-oriented, ownership and commitment
• Doer mindset and ability to balance execution, planning, and strategy
• Obsessive about speed, performance, and iteration
• Comfortable advertising products based on uncensored models and content
• Willing and able to work under a B2B contract arrangement in country of residence
• Nice to have: exposure to subscription models and CAC/LTV frameworks
• Nice to have: experience in sensitive or regulated verticals such as dating, femtech, or telehealth
• 4 weeks (20 working days) of PTO per year
• Annual in-person meetup
• Monthly allowance of 100 USD for health insurance expenses
• Unlimited 1:1 sessions with psychologists and lifestyle experts through OpenUp, also available to up to three family members
• Co-working space budget up to twice per month (35 EUR / 40 USD per visit)
• Learning budget for courses, books, conferences, events, or certifications
• Company laptop
• Monitor budget up to 250 USD
• Keyboard/mouse/mic/headphones budget up to 150 USD
• Premium access to ChatGPT, Hugging Face, Claude Code, and other necessary tools
• Bonus offered