Video Editor, Producer – AI, Performance Ads

• Edit short-form video ads for Meta, TikTok, and YouTube from Creative Strategist briefs
• Write hooks for the first three seconds and maintain tight pacing with frequent visual changes
• Add captions, text overlays, sound design, music, and platform-appropriate calls to action
• Cut UGC, creator, influencer, studio, and stock footage into native-feeling ads
• Export ads in 9:16, 4:5, 1:1, and 16:9 formats with launch-ready file organization
• Test new AI tools
• Write direct-response scripts, hooks, and CTAs for UGC, creator, AI-avatar, and product ads
• Pitch concepts and angles based on performance data, customer pain points, and trending formats
• Collaborate with Creative Strategists on briefs, storyboards, and shot lists
• Adapt winning scripts into new angles, personas, and hook variations
• Generate AI video, avatars/spokespeople, product B-roll, and lifestyle scenes
• Create AI voiceovers and localized versions
• Fix AI outputs for character consistency, product accuracy, and realism
• Use AI for auto-captions, transcript-based editing, upscaling, and cleanup
• Build repeatable AI workflows and templates and share them with the team
• Produce variations of winning ads with different hooks, intros, avatars, lengths, and messaging
• Build structured A/B test versions changing one variable at a time
• Review Hook Rate, Hold Rate, CTR, CPA, ROAS, and drop-off data, then re-edit weak spots
• Study competitor and trending ads to keep creative native to each platform
• Work closely with Creative Strategists, Paid Media, Video Producers, Organic Social, and Influencer teams
• Spend approximately 60% of time on editing and AI production, 25% on creative and scripting, and 15% on iteration and analysis
• Report to the Head of Innovation

• 4+ years of video editing experience, including at least 2 years focused on paid social ads for DTC or eCommerce brands
• Proven experience creating AI-powered ads and creative; portfolio must include AI-generated ads made, with tools used and role in each
• Hundreds, ideally thousands, of paid social ads produced across career, with measurable results such as ROAS, CPA, or scaled spend
• Strong written and spoken English
• AI video tools as part of daily workflow, such as Veo, Kling, Runway, Higgsfield, HeyGen, Arcads, and ElevenLabs
• Expert skills in Premiere Pro and/or CapCut
• Strong grasp of hooks, pacing, retention, offers, and CTAs, with ability to write direct-response scripts
• Working knowledge of Hook Rate, Hold Rate, CTR, CPA, and ROAS, and how editing choices affect them
• Speed and organization to deliver a high volume of ads each week without quality dropping
• Experience in fast-moving, feedback-heavy creative teams at a high-growth brand or performance agency
• Experience with After Effects, DaVinci Resolve, or motion graphics is a plus
• Experience with pet or health and wellness brands is a real plus
• Portfolio must specialize in performance advertising rather than only general editing, YouTube, cinematic, corporate, or wedding work

• 28 days annual leave excluding public holidays
• Company Bonus
• Private Medical Insurance
• Visa sponsorship