Marketing Manager

• Own and execute Spector.ai’s marketing function end to end
• Define and own the overall marketing strategy, annual plan, and quarterly priorities aligned to revenue and lead-generation goals
• Build and manage the marketing channel mix and calendar, and track ROI
• Define target segments, buyer personas, and positioning/messaging for an industrial, technical audience
• Own and improve the company website, including content, structure, UX, and conversion paths
• Lead SEO strategy and execution, including keyword research, on-page optimization, technical SEO, and ranking-focused content
• Implement and monitor analytics, tracking, and lead-capture tools such as forms, landing pages, and CTAs
• Develop and execute social media strategy across LinkedIn and relevant B2B/industrial channels
• Maintain a consistent content calendar; create, schedule, publish, engage, and report
• Grow audience, engagement, and inbound interest feeding the sales pipeline
• Plan and execute conference, trade show, and event participation, including logistics, booth collateral, speaking slots, and sponsorships
• Coordinate targeted pre-event outreach and qualified client/prospect meetings
• Drive post-event follow-up and client meetings in partnership with sales
• Plan, produce, and execute webinars and podcasts from topic and speaker selection through promotion, hosting, and nurture
• Repurpose webinar and podcast content across channels
• Build founder and leadership thought-leadership presence through LinkedIn content, speaking, bylines, and PR
• Position leadership as credible voices in industrial AI
• Design, measure, and optimize every marketing initiative for qualified sales leads and pipeline
• Partner with sales on lead handoff, qualification, and reporting
• Report to the Chief Commercial Officer

• Minimum 5 years in B2B marketing, with a strong demand-generation / lead-generation track record
• Bachelor’s degree in Marketing, Business, Communications, or a related field
• Experience marketing software/technology products, with a focus on industrial sectors such as oil & gas, chemicals, energy/utilities, and manufacturing
• Demonstrated ability to set strategy and personally execute across website, SEO, social, events, and webinars
• Hands-on experience with SEO, website CMS, marketing analytics, and lead-capture tooling
• Proven experience planning and running conferences/events, including pre- and post-event client engagement
• Well-versed in using AI tools and agents, such as Claude, to create marketing materials, collateral, sales decks, messaging, and content
• Excellent written and verbal English
• Ability to translate complex, technical topics into clear buyer-facing messaging
• Must be legally authorized to work in the location where the role is based
• Visa sponsorship requirements are addressed in the application form

• Own marketing end to end and build the function from the ground up
• Work directly with the co-founders and sales leadership
• Work on a product solving real, high-value problems for global industrial industry
• Fast-moving, venture-backed startup environment
• Direct impact of work on revenue
• Periodic travel for conferences, events, and client meetings