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Brand Manager

About the role

• Take full ownership of a multimillion-dollar Amazon product portfolio
• Manage commercial performance, revenue growth, profitability, pricing, positioning and promotional strategies
• Monitor advertising costs, inventory performance, competitive positioning and product margins
• Manage Amazon Seller Central marketplace operations
• Optimise product titles, descriptions, keywords, bullet points, backend search terms and A+ Content
• Evaluate product imagery, packaging, positioning and listing quality
• Develop and optimise Amazon PPC campaigns and improve advertising efficiency
• Conduct competitor analysis and monitor market developments and consumer trends
• Research product opportunities across Amazon, Etsy, TikTok and Pinterest
• Recommend new product concepts, improvements and relaunch opportunities
• Monitor inventory availability, replenishment requirements, forecasting and stock risks
• Collaborate with operations, creative and marketing teams
• Own weekly Amazon catalog performance reporting
• Analyse revenue, net profit, advertising, pricing and inventory metrics
• Present actionable recommendations to senior leadership
• Introduce process improvements and use AI tools and automation to streamline workflows
• Establish priorities and an actionable growth strategy during the first 90 days

• Minimum 3+ years of experience managing Amazon product lines, categories or substantial ecommerce portfolios
• Proven experience taking end-to-end ownership of an Amazon catalog or product category
• Advanced hands-on experience with Amazon Seller Central
• Strong knowledge of Amazon Advertising, PPC campaign management and advertising optimisation
• Demonstrated success improving net profitability, product margins and commercial performance
• Strong understanding of Amazon listing optimisation, SEO, A+ Content and conversion rate improvement
• Excellent commercial understanding of pricing strategies, product profitability and competitive positioning
• Experience in inventory planning, product forecasting and promotional management
• Strong visual and creative judgement relating to product imagery, packaging and listing presentation
• Ability to identify consumer trends and translate market insights into commercially viable opportunities
• Strong analytical skills and confidence interpreting complex performance data
• Experience using AI tools for research, reporting, optimisation and operational efficiency
• Familiarity with CRM systems and documented SOPs
• Excellent written and verbal English communication skills
• Highly organised, detail-oriented and capable of managing multiple priorities independently
• Confident decision-maker with a proactive, accountable and commercially focused mindset
• Availability Monday to Friday during US Central Time business hours
• Prepared to discuss specific Amazon portfolio examples, complete structured assessments and provide a short professional video introduction