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Digital Marketing Manager

About the role

• Collaborate with campaign teams to orchestrate digital journeys for global and regional campaigns
• Partner with Field Marketing teams to provide strategic digital advice and tactical support
• Design and activate account-based marketing campaigns supporting customer lifecycle and retention
• Plan, execute, and optimize multi-channel digital marketing campaigns across search, display, paid social, email, programmatic, and SEO
• Drive digital channel optimization, scalability, efficiencies, and best practices
• Manage project priorities and ensure timely, accurate, high-quality delivery
• Monitor digital marketing trends across the APJ region and identify ideas to test and scale
• Monitor, analyze, and report on KPIs including CPL, ROAS, CTR, conversion rates, and engagement
• Use GA-4, Salesforce, Tableau, and Looker to develop actionable performance insights and reporting frameworks
• Build and expand a regional Demand Creation Hub and team
• Work with Marketing Analytics to maintain trusted regional demand creation reporting
• Advocate for local customers and deliver high-quality digital engagement experiences across customer journeys

• Bachelor’s degree in Marketing, Communications, Business, or related field
• 5–8 years of proven experience in digital marketing, ideally within B2B or Technology industry across Asia Pacific
• Strong understanding of SEM, SEO, paid media, social, email, programmatic, 6Sense, Demandbase, and content marketing
• Hands-on experience with analytics and CRM/marketing automation platforms such as GA-4, Marketo, and Salesforce
• Excellent project management skills
• Strong communication and copy-editing skills in English
• Ability to adapt strategies to diverse regional markets and different audiences
• Experience working cross-functionally with global, regional, and local marketing and product teams
• Track record of building teams, directly or indirectly
• Ability to track regional KPIs and manage sub-regional digital channel and activation requirements

• Competitive pay
• Generous time off
• Ample parental leave
• Ample wellness leave
• Healthcare
• Retirement savings program
• Volunteering and donation support