Social Media Manager – Recruitment, HR Industry

• Manage and maintain the company's LinkedIn presence, with some support for Instagram
• Develop and maintain a consistent social media content calendar
• Create engaging content about recruitment and hiring trends, job opportunities and hot roles, recruitment industry insights, blogs and educational content, company updates, milestones, birthdays, relevant events, and employer/brand topics
• Write engaging captions and supporting copy for social media posts
• Design high-quality graphics and visual content
• Explore video, motion graphics, and other engaging formats
• Schedule posts and maintain a regular publishing cadence
• Review existing content and identify opportunities to improve the quality, creativity, and consistency of the brand's social media presence
• Research competitors and industry trends and bring new content ideas to the team
• Proactively recommend new approaches, formats, and campaigns
• Collaborate with directors through regular check-ins to align content with business priorities
• Potentially post on individual team members' LinkedIn accounts
• Potentially engage with the community and respond to comments and direct messages
• Potentially create marketing collateral and support website, broader brand/marketing, and HR-related content

• Proven experience in social media management, particularly LinkedIn
• Experience creating content for B2B, recruitment, HR, professional services, or agency environments is highly desirable
• Strong copywriting and content creation skills
• Strong visual design and an eye for branding
• Experience developing and managing social media content calendars
• Ability to create engaging and varied content across graphics, written posts, blogs, and ideally video/motion content
• Strong understanding of LinkedIn content and engagement best practices
• Ability to independently generate and pitch new ideas
• Proactive and comfortable researching competitors and identifying opportunities
• Ability to maintain brand consistency while introducing fresh and modern creative concepts
• Strong attention to detail and commitment to consistent posting
• Comfortable working independently with minimal supervision
• Informal, approachable personality suited to a friendly and collaborative team environment
• Ability to balance the company's established heritage with a bold, contemporary approach
• Canva proficiency; Canva is required/preferred
• CapCut experience is preferred for video editing
• Candidates may use alternative tools where they can demonstrate they are better suited to the role
• AI proficiency is welcome for content ideation, copywriting, video creation, or other marketing activities while maintaining quality and authenticity
• Portfolio showcasing previous social media work
• Portfolio preference for LinkedIn, Instagram, B2B/professional services, recruitment or agency content, creative graphics and branding, video or motion graphics, and consistency with a strong content strategy
• Must review LinkedIn content of client competitors such as Who In The Zoo and The Talent Mill
• Shortlisted candidates may be asked to complete a trial task creating 1–2 sample LinkedIn posts and captions
• Availability during Australian business hours for approximately one regular weekly check-in
• Early October 2026 target start date, with an early start preferred for handover

• Part-time schedule starting at a maximum of 10 hours per week
• Flexible schedule
• Work does not need to match Australian working hours for day-to-day execution
• Approximately one regular weekly check-in, with the possibility of an additional check-in when required