Product Growth Manager – Acquisition Funnels

• Own and optimise acquisition funnel performance and experimentation roadmaps
• Identify and prioritise high-impact growth opportunities
• Translate complex and ambiguous growth challenges into strategies, hypotheses, and experimentation plans
• Design and lead experiments involving pricing, personalisation, monetisation, and new funnel architectures
• Analyse root causes, size opportunities, and evaluate business impact including downstream monetisation and LTV
• Develop innovative funnel concepts using audience psychology, user research, emerging trends, and creative experimentation
• Lead cross-functional initiatives across design, engineering, analytics, acquisition, content, and product teams
• Apply experimentation methodology and statistical judgment to evaluate results and make decisions
• Translate experiment results into strategic insights and future growth opportunities
• Build acquisition experiences connecting advertising creatives, funnel messaging, monetisation, and product value propositions
• Use AI and automation to create reusable research, ideation, and experimentation workflows

• 5+ years of experience in Growth, Product, Product Marketing, or CRO/Experimentation roles
• Demonstrated track record of delivering measurable business impact
• Advanced experimentation expertise
• Strong knowledge of A/B testing methodology, statistical concepts, and complex experiment design
• Strong analytical and commercial judgment
• Ability to connect conversion performance to monetisation, LTV, and broader business outcomes
• Deep understanding of UX, audience psychology, user research, and conversion optimisation
• Ability to independently navigate ambiguous problems, develop strategies, and drive complex initiatives from ideation through execution
• Strong cross-functional leadership and stakeholder management skills
• Ability to influence decisions and lead projects without formal authority
• Creative and innovative mindset
• English proficiency B2+

• Opportunity to work at a global wellness technology company
• Remote work arrangement
• Work with a global, cross-functional team
• Opportunity to lead high-impact growth initiatives
• Exposure to advanced experimentation, AI, and automation
• Candidate journey includes recruiter call, team member meeting, skills assessment, and leadership interviews