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Marketing Operations Email Specialist

About the role

• Audit the current Marketing Hub email setup, including templates, modules, lists, workflows, subscription types, suppression, and reporting
• Build and maintain a modular email library in Marketing Hub
• Rebuild recurring emails as Marketing Hub templates
• Test the library across common send types and fix issues with Design and Development
• Document module and template usage for producers
• Audit commonly used lists and document audience logic
• Build reusable active lists and segments from approved Marketing Hub and CRM properties
• Implement suppression rules for nurture, live deal, at-risk customer, renewal, and low-engagement audiences
• Add inclusion and exclusion selections to email briefing and list-building processes
• Partner with Marketing Operations on the approved-property dictionary
• Refine the intake workflow and central email calendar
• Build QA checklists and HubSpot checks from Asana request through scheduled send
• Identify audience overlap and competing sends
• Add email best-practice checks to production workflows
• Review and update subscription types and reconversion logic
• Establish channel-health reporting for engagement, unsubscribes, spam complaints, deliverability, and contact volume
• Build recurring HubSpot reports by audience, campaign, and email type
• Flag contact pressure, low-engagement cohorts, and sender-reputation issues
• Work as an individual contributor with Design, Development, and Marketing Operations

• 3+ years building and administering HubSpot Marketing Hub, including configuration beyond sending emails from the UI
• Demonstrated specialization in HubSpot Marketing Hub email, modules and templates, personalization tokens, lists, and workflows
• Experience implementing suppression, subscription types, and list governance in HubSpot
• Working knowledge of email deliverability, authentication awareness, bounce and spam-complaint handling, and sender reputation
• Ability to document audience logic and production steps for reuse
• Strong written communication and ability to work with Design, Development, and Marketing Operations
• National police history check and reference checks required before starting work
• Must be legally authorized to work in the Philippines without company visa sponsorship

• Monthly Lifestyle subsidy for financial, physical, and mental well-being
• WFH set-up allowance
• $1500 USD annual Learning & Development allowance
• Annual leave/PTO plus two additional UpGuardian leave days
• 18 weeks paid Parental Leave
• Personal Leave Allowance including sick and carer’s leave
• Fully remote working environment with no compulsory office attendance
• Top-spec laptops
• Paid subscriptions for generative AI tools