Creative Marketing Manager

• Generate new advertising creative ideas and test audience resonance
• Analyze marketing funnels and direct and indirect competitor creatives across traffic channels
• Create clear briefs for the design team
• Understand audience pain points, triggers, and needs in collaboration with co-founders and analytics
• Propose and prioritize hypotheses and run tests with the team
• Launch and analyze A/B tests
• Evaluate performance using CTR, CPA, ROAS, and retention
• Optimize creatives using data
• Test AI tools to improve creative performance and efficiency
• Analyze results and continuously improve creative performance

• 1+ years of experience in Creative / Performance Marketing in product companies or startups
• Proven experience creating effective ad creatives for social media platforms, including Meta, Snapchat, and GDN
• Ability to analyze competitors quickly and adapt successful strategies for the audience
• Critical thinking and an analytical approach
• Data-driven mindset and ability to understand and interpret metrics such as CTR, CVR, and CPI
• English level B1+
• Independence and initiative
• Experience working with AI tools for creative analysis and generation, including MidJourney and Higgsfield
• Video creative experience and knowledge of current UGC, hooks, and short-form formats for Meta, Snapchat, and YouTube
• Knowledge of performance marketing or growth marketing
• Ability to work with video creatives and understanding of trends in Snapchat, Meta, and YouTube Ads
• Basic copywriting skills, including writing compelling headlines and ad copy

• Support for self-realization and career growth, including vertical and horizontal development, opportunities to work across different niches, and compensation for external courses and conferences
• Flexible working hours, with the workday starting anytime between 8:00 and 11:00 AM Kyiv time
• Choice of Kyiv office, coworking spaces in Lviv and Warsaw, or remote work
• 28 working days of paid vacation per year
• Up to 30 days of sick leave with medical confirmation
• All public holidays
• Medical insurance
• Mental Health program
• Compensation for therapy sessions
• Ukrainian Victory Support program and other meaningful social initiatives
• Gifts for special occasions in life and career
• Quarterly team buildings, online or offline
• Equipment compensation during blackouts
• Maximum support in challenging life situations