Freelance SEO and GEO Expert

• Define and implement SEO, GEO, and AEO strategies tailored to each client’s objectives
• Optimize brand visibility and citations in responses generated by ChatGPT, Perplexity, Gemini, Google AI Overviews, and other AI assistants
• Apply E-E-A-T best practices and structure content effectively
• Integrate AI into content production and optimization workflows
• Conduct technical and editorial SEO audits
• Optimize internal linking, site architecture, and HTML structure
• Analyze source code and identify technical barriers to search visibility
• Optimize media, formats, and website performance
• Monitor and improve Core Web Vitals
• Define and execute targeted link-building strategies
• Identify and acquire relevant, high-quality backlinks
• Manage anchor text profiles and track changes in domain authority
• Identify new opportunities for visibility and external citations
• Optimize Google Business Profiles, local citations, and listings on relevant directories
• Develop customer review acquisition and management strategies
• Improve business visibility in geolocated searches
• Analyze organic traffic and user behavior
• Track rankings and changes in SEO/GEO visibility
• Define and monitor key KPIs
• Build performance, conversion, and ROI-focused dashboards
• Provide concrete, prioritized recommendations for each client
• Lead and grow the organic visibility of primarily small and medium-sized business clients

• At least 3–4 years of hands-on SEO experience, ideally including agency experience
• Strong understanding of the specific challenges, budgets, and constraints of small and medium-sized businesses
• Proficiency with Ahrefs, Semrush, Screaming Frog, Majestic, Oncrawl, SEOlyzer, YourText.Guru, Looker Studio, GA4, and Google Search Console
• Solid foundation in HTML/CSS
• Proficiency with leading CMS platforms, particularly WordPress and Shopify
• Strong understanding of emerging search behaviors related to LLMs
• Ability to experiment with and measure visibility strategies across new channels
• Excellent ability to manage multiple projects simultaneously
• Ability to prioritize tasks and work independently
• Fluent in French and English, both written and spoken
• Freelance / self-employed status

• 100% remote
• Fixed-fee or time-and-materials engagement, depending on the project