Senior Paid Media Buyer

• Plan, build, manage, and scale campaigns across Meta, with opportunities to support TikTok, Pinterest, and other emerging social platforms
• Manage and optimize Google Search, Shopping, and Performance Max campaigns
• Own day-to-day execution across multiple e-commerce and select lead-generation accounts, including high-spend, creative-intensive brands
• Monitor performance, identify opportunities, and test audiences, creatives, budgets, and campaign structures to drive profitable growth
• Analyze and communicate performance using attribution and measurement approaches including MTA, MMM concepts, conversion-lift testing, and incrementality
• Translate findings into trends, challenges, forecasts, scenarios, and recommended next steps for strategists and clients
• Use AI and automation tools for account analysis, reporting, forecasting, scenario planning, creative briefing, auditing, optimization, and workflow efficiency
• Work with media strategists and creative teams to contribute recommendations and develop AI-assisted ad copy and creative direction
• Partner with the Director of Paid Media, media strategists, account managers, and creative teams to execute client goals and support account growth
• Participate in a recruiter interview, client interview, and practical test as part of the application process

• Strong hands-on experience managing, optimizing, and scaling paid social campaigns, particularly on Meta
• Strong hands-on experience managing and optimizing paid search campaigns across Google Search, Shopping, and Performance Max
• Senior-level experience in e-commerce performance marketing, connecting paid media performance to broader business and profitability goals
• Strong understanding of media measurement and attribution, including MTA, MMM concepts, conversion-lift testing, and incrementality
• Experience managing multiple client accounts, preferably within an agency environment
• Advanced practical proficiency with AI tools such as ChatGPT and Claude for analysis, reporting, forecasting, and workflow efficiency
• Excellent written and verbal English communication skills
• Relevant paid media or advertising platform certifications are a nice-to-have
• Comfort and confidence in client-facing settings are a nice-to-have
• Ability and interest to stretch into a Creative Strategist role are a nice-to-have
• Experience supporting brands in apparel, supplements, wellness, or lead-generation industries is a nice-to-have
• Must be currently residing in the Philippines and legally authorized to work there
• Reliable computer, high-speed internet, and quiet, dedicated workspace ready for remote work

• 100% Remote Work
• 13th Month Pay
• Healthcare (HMO)
• Fringe Benefits
• Paid Service Incentive Leave (SIL)
• Statutory Benefits
• Paid Philippines Holidays
• Free Learning and Development Programs