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Marketplace Analyst

About the role

• Manage and optimize listings on leading marketplaces (Mercado Livre, Shopee, Amazon, and TikTok Shop)
• Monitor performance indicators and develop management reports to support decision-making
• Create and implement strategies to increase revenue, profitability, and competitiveness
• Conduct pricing analyses considering costs, contribution margin, and market competitiveness
• Evaluate margin and profitability by SKU, identifying opportunities to improve and expand the product portfolio
• Develop commercial strategies, promotions, and revenue growth initiatives
• Propose actions to recover underperforming or low-profitability products
• Track and analyze KPIs such as revenue, conversion, traffic, ROI, margin, inventory turnover, stockouts, and campaign performance
• Plan, execute, and optimize sponsored campaigns (Ads) within marketplace platforms
• Collaborate with the Procurement, Logistics, Marketing, and Sales teams
• Identify opportunities for continuous improvement in processes, performance, and results

• Demonstrated experience managing marketplace operations
• Knowledge of platforms such as Mercado Livre, Shopee, Amazon, and TikTok Shop
• Experience with e-commerce-focused ERP systems (BLING)
• Experience managing sponsored campaigns (Marketplace Ads)
• Knowledge of product mix management, ABC analysis, and contribution margin