← All jobs

Field & Event Marketing Manager, APAC

About the role

• Build the APAC marketing function from zero, partnering with the APAC GM and regional sales leadership to shape and execute the regional plan
• Ship an APAC field and events plan and budget, with reserve held for in-quarter opportunities
• Launch a recurring technical community program out of Singapore, India, and Australia
• Stand up repeatable joint field programs with cloud, technology, and channel partners, with shared pipeline goals and tracking
• Grow program-sourced and program-influenced pipeline and new logos across APAC
• Localize global event-in-a-box kits for priority markets and follow up with every lead
• Build and activate an APAC customer proof library of stories, case studies, and references
• Represent APAC on the website through regional landing pages, local customer logos, case studies, proof points, product news, and team presence
• Deliver executive roundtables, customer dinners, and sponsorships on time and on budget
• Report spend, attendance, and pipeline against plan
• Partner with APAC PR agency and global Brand, Web, and Product Marketing teams to keep regional messaging local and consistent

• Operates AI-native: designs Human+AI workflows for planning, logistics, follow-up, and reporting, and builds systems that eliminate recurring event work
• Works self-directed as the first in region, across time zones with a US-based team
• Travels across the region regularly (roughly 30–40%)
• Typically ~3–6 years in field or event marketing covering APAC, or equivalent demonstrated experience (preferred, not required)
• Background in B2B SaaS, developer-focused, or AI/infrastructure marketing (preferred, not required)
• Co-marketing experience with technical partners (preferred, not required)
• Experience working with PR agencies or supporting regional communications (preferred, not required)
• Professional proficiency in an additional regional language, e.g. Bahasa or Mandarin (preferred, not required)