Head of SEO

• Take ownership of the affiliate portfolio and continue scaling it
• Collaborate with major publishers worldwide and turn SEO opportunities into measurable business results
• Develop and implement long-term SEO strategies for existing affiliate websites
• Optimize pages for rankings and click-through rate (CTR)
• Oversee backlink campaigns across multiple affiliate websites
• Launch new affiliate websites end to end, including keyword clustering, topic mapping, content structure, and stakeholder coordination
• Conduct content audits and improve the use of SERP features
• Manage link-building initiatives and collaborate with agencies and publishers to strengthen domain authority
• Research publishers, assess new markets, and evaluate domain authority and traffic trends
• Assess expansion opportunities using business growth frameworks
• Lead a team of SEO Content Managers, set priorities, ensure accountability, coach professional development, and handle difficult conversations
• Report to the Head of Organic and work closely with publishers, Vertical Managers, and Content teams

• Extensive on-page and off-page SEO experience
• Proven success in scaling organic growth
• Demonstrated experience leading a team with a focus on development, motivation, and high performance
• Native-level German
• Business-fluent English (C1+)
• Confident managing stakeholders in both German and English
• Ideally based in Berlin; remote work is also possible for the right candidate
• Analytical and structured approach to work
• Ability to prioritize what matters, communicate clearly, and make decisions under pressure
• Willingness to work in a fast-paced, flat startup environment
• Experience in iGaming or other affiliate marketing industries is an advantage

• Remote work option for the right candidate
• Collaboration in a fast-paced, flat startup environment
• Freedom to set direction, prioritize, and act quickly
• Resources and support from management
• Genuine ownership and direct impact on revenue
• Coaching and professional development within the team
• International collaboration with major publishers