JAFRA Cosmetics International

JAFRA Cosmetics International is a heritage beauty company that develops and sells skincare, makeup, fragrances, bath & body, and related personal-care products. The company operates an online storefront and a consultant-driven direct-selling business model, providing a Business Hub with training, sales tools, rewards programs, and enrollment kits for independent consultants. JAFRA emphasizes product innovation (e.g., JAFRA BioLab, AI-powered virtual try-on and skin consultations), curated collections, and promotional offers while serving consumers through digital e-commerce channels and a network of consultants.