Regional Marketing Manager – France, Canada

• Develop and execute field marketing plans driving growth across France and Canada
• Conduct market research and analyze local trends, customer segments, and competitive positioning
• Translate market data into actionable insights using MEKKO charts, market models, and analytical tools
• Collaborate with Sales, Commercial, Business Units, Commercial Development, and Marketing Communications
• Execute campaigns, demonstrations, educational events, trade shows, customer symposiums, and thought leadership initiatives
• Support regional new-product launches through the DBS Launch Excellence process
• Partner with Sales Enablement on planning, KPI measurement, and post-launch analysis
• Report to the Director, EMEA & Canada Marketing

• Relevant experience in field marketing or product marketing, preferably within healthcare, medical technology, life sciences, or diagnostics
• Proven regional marketing experience in France and Canada, or comparable international direct-market environments
• Experience working with direct commercial teams and executing marketing plans in direct markets
• Experience in market analysis, strategy development, and integrated marketing campaigns across multiple countries with differing market dynamics
• Fluency in French and English, with strong written and verbal communication skills
• Ability to travel regularly within France and to Canada, and to other EMEA locations when required
• Valid driver’s license and acceptable driving record may be required depending on assigned activities
• Experience with medical devices or diagnostics is a plus; anatomical pathology knowledge is an advantage
• Experience with market analytics, MEKKO charts, market modelling, Salesforce, or Power BI is a plus

• Health care program
• Paid time off
• Flexible, remote working arrangements
• Bonus/incentive pay