Digital Marketing Manager

• Run MSPbots’ marketing end to end, from initial ad exposure through booked sales calls
• Run LinkedIn, Google, and Reddit ads targeting IT company owners, service desk managers, and operations leaders
• Set up and troubleshoot tracking for sign-ups and meetings
• Report on cost per lead, clicks, and demo bookings
• Lead product launch campaigns, including ads, landing pages, one-pagers, video scripts, webinars, and emails
• Test new channels, including Facebook, YouTube, video testimonials, and campaigns targeting specific companies
• Build HubSpot automated journeys from initial interest to free trial to sales call
• Create follow-up emails for trial users
• Manage email deliverability through domain setup, warm-up, and clean lists
• Report results using Google Analytics and Looker Studio
• Improve Google rankings with comparison, integration, and use-case pages
• Improve free-trial sign-up and onboarding experience
• Convert customer interviews and calls into blog posts, case studies, and testimonials
• Write LinkedIn posts, Reddit community posts, and newsletters
• Develop product positioning and messaging with the product team
• Research industry trends and competitors
• Use AI for ads, outreach, content, and reporting, and help adopt new AI tools
• Support expansion into markets such as Australia
• Lead trade show presence, including booth design, materials, and messaging
• Help manage designers, interns, and team tasks
• Collaborate with product, sales, and technical teams
• Share marketing progress with leadership and finance during quarterly planning
• Maintain a company-wide library of case studies, testimonials, and sales materials

• 4–6 years in marketing
• At least 2 years in-house or leading strategy at a business-to-business tech company
• Experience building campaigns from scratch, deciding who to target, what to say, and what to offer
• Strong hands-on experience with Google Ads and LinkedIn Ads
• Hands-on HubSpot experience with automated emails and workflows
• Experience with Google Analytics and Google Tag Manager
• Daily use of AI tools in marketing, with real examples of improved results or time savings
• Strong writing ability and ability to explain why a campaign works
• Experience with technical products marketed to businesses, such as software, cloud, cybersecurity, or IT services
• Bonus: experience with Reddit, Facebook, or YouTube ads; AI outreach tools; Zapier or Make; webinars or trade shows; IT or MSP industry

• HMO Reimbursement — $100/month
• Life Insurance Allowance — $20/month
• Dental & Vision Reimbursement — Dental ($20/month) + Vision ($4/month)
• 15 PTO credits per year (convertible to cash if unused)
• Training & Learning Reimbursement — up to $30/month
• US Holiday Pay
• Remote work flexibility
• Growth in a fast-moving AI company