Senior Product Marketing Manager

• Own positioning, messaging and value propositions across key segments and use cases, including turning AI-powered features into clear customer benefits
• Lead GTM strategy for major launches and strategic initiatives from early planning through adoption
• Conduct customer research, win/loss analysis, competitive analysis and segmentation
• Turn research insights into actionable recommendations
• Partner with Growth and Lifecycle Marketing to improve activation, adoption, conversion, retention and expansion
• Use data to measure impact
• Build sales narratives, battlecards, customer stories and enablement materials
• Bring Sales feedback back to Product and Marketing
• Represent the voice of the market in product discussions
• Help evaluate market opportunities and areas of investment

• 6+ years in product marketing, preferably in SaaS, B2B software, productivity tools or document technology
• Proven ownership of positioning, messaging and GTM strategy, including bringing new products or major capabilities to market
• Strong grasp of SaaS customer journeys from acquisition through expansion
• Strong customer research, market analysis and competitive intelligence skills
• Commercial judgment and comfort with data
• Experience partnering with Product, Sales, Growth and other cross-functional teams
• Ability to work independently in a distributed, international organization
• Excellent written and verbal English

• Flexible working environment with in-person, remote, and hybrid working options
• Performance-based bonus system
• Stock options
• Courses, conferences, and access to learning resources
• Career growth and internal mobility
• Health coverage
• Wellness programmes and access to fitness options
• Quarterly company-wide Mental Health Days
• Flexibility for parents
• airSlate Junior Club for kids
• Company-wide family days
• Pet-friendly approach
• Charitable initiatives through the airSlate Care programme
• Employee donation matching