Sales & Marketing Director

• Own the entire sales and marketing funnel from lead generation through signed contracts and new client acquisition
• Develop and execute the overall sales and marketing strategy aligned with business growth objectives
• Audit existing sales and marketing processes, identify gaps and inefficiencies, and implement improvements
• Build scalable lead generation systems across SEO, outbound sales, partnerships, referrals, paid acquisition, content marketing, and other channels
• Ensure a consistent flow of qualified leads supporting revenue targets
• Optimize lead qualification, sales processes, pipeline management, and conversion rates
• Personally lead strategic sales initiatives and high-value opportunities during the initial rebuild phase
• Recruit, develop, and lead high-performing Sales and Marketing teams
• Manage departmental budgets, hiring plans, resource allocation, and channel investment decisions
• Establish KPIs, performance metrics, and reporting systems across Sales and Marketing
• Monitor pipeline health, lead generation, conversion rates, customer acquisition costs, revenue forecasting, and commercial performance
• Present performance reports, strategic recommendations, and revenue forecasts to Company Leadership
• Collaborate with the Service Department and cross-functional stakeholders on client expectations, onboarding, and long-term client success
• Identify market opportunities, strategic partnerships, and growth initiatives
• Research industry trends, competitor activity, ecommerce developments, and emerging marketing strategies
• Develop scalable processes, documentation, and operational frameworks
• Participate in leadership meetings and contribute to company strategy
• Report directly to Company Leadership

• At least 5 years of experience leading Sales, Marketing, or Revenue functions with direct ownership of commercial results
• Proven experience building, scaling, and leading high-performing Sales and Marketing teams
• Demonstrated ability to personally drive revenue growth while developing scalable commercial systems and processes
• Significant experience working within a digital marketing agency or SaaS company serving ecommerce businesses (required)
• Proven success generating qualified leads through SEO, outbound sales, partnerships, referrals, content marketing, and other growth initiatives
• Strong sales experience with a proven track record of personally closing new business and managing high-value sales opportunities
• Excellent understanding of sales pipeline management, lead qualification, conversion optimization, and revenue forecasting
• Strong analytical skills and ability to make data-driven decisions
• Experience managing departmental budgets, hiring, resource planning, and operational performance
• Excellent leadership, coaching, and people management skills
• Outstanding written and verbal communication skills in English
• Strong organizational skills, accountability, responsiveness, and ability to meet deadlines
• Ability to work independently and collaborate effectively with cross-functional teams in a fully remote environment
• Must be available and responsive Mondays to Fridays between 3–6 PM BCN time
• Must consistently work 30–35 hours per week, approximately 140 hours per month
• Must have a stable internet connection and a laptop or desktop computer capable of attending virtual meetings
• Must be open to receiving and providing constructive feedback
• Experience selling retention marketing services such as Email Marketing, SMS Marketing, or UGC services is a strong advantage
• Familiarity with Klaviyo, ecommerce marketing technology, and the broader ecommerce ecosystem is highly desirable
• Existing relationships or network within the ecommerce or DTC industry is a strong advantage
• Must possess excellent strategic thinking, problem-solving, and decision-making abilities

• Fixed-rate monthly salary paid in USD
• Uncapped performance-based commission tied to closed revenue
• First two months paid at full rate during the trial-and-adaptation period
• Fully remote position with a flexible work schedule
• Regular performance reviews every 9–12 months, with the first after 3–6 months