Brand Marketing Manager

• Lead rollout of the refreshed brand identity across customer-facing touchpoints
• Develop global creative platforms and campaigns that adapt across markets
• Own brand media investment and coordinate with performance teams and external media-buying and influencer agencies
• Plan and launch brand awareness campaigns across priority markets
• Write creative briefs and guide execution to ensure work is on-brand, on-brief, and on time
• Partner with the performance team to test and analyze creative impact and improve effectiveness and conversion
• Lead brand research projects and translate findings into actionable strategies
• Build AI workflows and experiment with AI tools and automation for creative production, testing, and optimization
• Lead trust-building efforts, including Trustpilot and review platform management, NPS insights, and partnerships
• Own brand execution on the website, including homepage, key brand pages, overall look and feel, brand assets, and guidelines
• Collaborate with internal teams, external agencies, and freelance partners

• 5+ years of experience in marketing, brand, or creative strategy, preferably in financial services or other fast-paced digital consumer industries
• Proven ability to translate customer insights, market research, and data into actionable brand and creative strategies that drive measurable results
• Experience coordinating media buying or working with media agencies, including TV, radio, OOH, and influencer
• Strong understanding of consumer psychology, brand positioning, and category entry points within the credit and financial sector
• Experience leading brand health tracking, brand image, and customer advocacy projects
• Expertise across static, animation, and video creative formats, with experience scaling production efficiently
• Skilled in writing creative briefs and collaborating with design, copy, UX, video, performance teams, external agencies, and freelance partners
• Familiarity with AI-driven tools and automation for creative production, research, and testing
• Analytical thinking and creative judgment, with comfort in brand performance metrics and creative reviews
• Deep commitment to building brand distinctiveness, consistency, and trust across all touchpoints

• Competitive salary
• 5 weeks of vacation
• Private healthcare compensation
• Hobby grant
• Mental healthcare support
• Share options
• Generous benefits package
• Personal and professional growth opportunities
• Budget to expand skills and advance career