Senior Direct Response Designer

• Edit fast-paced, engaging and conversion-focused ads for e-commerce and D2C brands
• Create strong product demonstrations and action-driven creative designed to capture attention and drive sales
• Analyse campaign performance data, including hook rates and retention curves, to identify opportunities for creative improvement
• Use performance insights to test, refine and iterate on creative concepts
• Produce a variety of direct-response ad styles, from simple, high-converting UGC and product-focused ads to more advanced creative formats
• Work with AI-assisted animation, Pixar-style animation with lip-syncing, 3D anatomical visualisations and claymation or stop-motion-style product integration where required
• Work within a highly competitive, performance-driven creative environment where results are tracked daily
• Take ownership of creative running on campaigns with significant advertising spend, with creative decisions directly impacting ROI
• Join the creative team producing high-performing UGC and direct-response advertising for e-commerce and D2C brands across TikTok and Instagram
• Analyse real campaign data and continuously refine the creative approach

• 5–10 years of experience editing direct-response ads for e-commerce and D2C brands
• Strong, demonstrated experience creating creative designed to drive conversions and sales
• Deep understanding of direct-response principles, including hooks, pacing, product demonstration and action-oriented editing
• Experience analysing and interpreting creative performance data, including hook rates and retention curves
• Ability to use performance insights to inform creative decisions and improve future iterations
• Strong portfolio demonstrating a broad range of advertising styles and formats
• Experience with advanced creative techniques such as AI-assisted animation, 3D or visual effects, animation, or claymation/stop-motion-style product integration is highly desirable
• Ability to work independently, manage feedback and iterate quickly
• Comfortable working in a fast-paced, high-performance and metrics-driven environment
• Strong understanding of direct-response advertising principles and ability to contribute immediately
• Working hours and time zone requirements will be confirmed prior to candidate submission

• 100% remote
• $50 birthday bonus
• $200 testimonial bonus
• No tracker
• Performance-based bonus structure tied to a percentage of advertising revenue generated